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Ever see an odd pixelated square graphic like this one on a web page, print magazine or as someone’s social media site avatar? If you haven’t yet I guarantee you will now. This type of graphic is called a QR Code and something you’ll want to take note of and to creatively use in the future. What is a QR Code & Why Use It? QR stands for Quick Response and essentially are bar codes, a different va

Cell phone photography is exploding in use these days. As our ability to take photographs becomes easier, so too does the inadvertent spread of our personal information. Devices such as the iPhone automatically embed GPS data into EXIF data of its photos. Uninformed use of certain social media sites / image hosting services can result in the inadvertent spread of personal information such as your approximate home add

To conclude my monthly series “Thoughts on the iPad” where I previously discussed future audience trends in Where Will Your Audience Be Next Year? and developing eCommerce trends with mobile apps in Cracking the Code to Web Revenue? I wanted to discuss the web marketing potential of mobile apps. With all signs pointing toward a shift in user adoption with mobile devices and eCommerce trends highlighting a

In my previous post Thoughts on the iPad: Where Will Your Audience Be Next Year? I noted that current tablet computer trends are painting a picture of a transformed landscape where one’s audience might be interacting with online content in a radically different manner and frequency. Not only does mobile access through a device like the iPad impact navigation & content structure, it has the ability to shift

Last week in my post Social CRM: Opportunity Knocking I discussed the flip-side of common online privacy concerns highlighting opportunities for individuals and small businesses. With the rise of Social CRM solutions aggregating personal information to paint a picture of who you are to others I noted the importance of  actively managing your online profiles and accounts. To extend this point further I wanted to share

Last week in my post Privacy: You’ve Just Given It Away What Next? I discussed recent news surrounding Facebook to challenge your thinking on what you’re getting in return for revealing your personal or business information online. If you’re curious to learning more on my thoughts I highly recommend  you read a response I made to a comment by Don Giannatti (@Wizwow). While my original post highlights some

Before the tidal wave of change that swept through my life the past couple months I had intended to write about the privacy controversy surrounding Facebook. Back then Facebook not so elegantly made their “closed garden” an “open garden” and in the process made a lot of people angry. Facebook’s privacy settings were and still are confusing. Facebook heard the uproar though and attempted

Over the past couple of months I’ve read a few blog posts and Facebook entries from acquaintances expressing concern about Social Media activity in relation to time burned and eventual payoff. I’ve been meaning to write something up on this topic for a while, but had to wait for the right time to squeeze it into my schedule (see tip #3).  I am certainly pro-social media, but at the same time I’m qui